Rolls-Royce and the way history

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Rolls-Royce and the way history:
102 years for a total of 100,000 vehicles sold, Rolls-Royce is a strong revival after a period of difficult struggle. Even in the hands of the German BMW, British luxury label has not lost the noble qualities, inherent elegance.One thing is sure that history does not long Rolls-Royce in British history. But this brand has been a symbol of your high authority in the country to the sun, that anyone in the world also want to own. Currently, Rolls-Royce only a single product, Phantom (ghost), is assembled at the factory near Goodwood, England.

The Black's Rolls-Royce Phantom.

Glorious journey began when Rolls-Royce engineer Henry Royce and Charles Rolls businessmen met at a lunch in Manchester in 1904. Then, they continue to see each other several times until the 10-horsepower car unveiled at the Paris Motor Show in November that year. However, right up to 1907, called the Silver Ghost car debuted, the official representative for Rolls-Royce name. Successful start as many other major brands, a Rolls-Royce Silver Ghost's quickly becoming the best selling car and the next it is the Silver Shadow.
In the 102 years of Rolls-Royce was born only about 100,000 units. However, their value has been increasing over time. Those who understand that 60% of them still exist and more surprised a lot of the time spent both world wars. In 1920, manufacturers began manufacturing, aircraft engine design and operation in this area today. In 1931, Rolls-Royce rival takeover "implacable" Bentley and two mark this noble stand together to 1970.

Furniture crafted by the hands of Rolls-Royce Phantom.

In 1971, so entangled in the confusion surrounding the development of the universe RB211 engine should the financial situation of the Rolls-Royce downhill dramatically. Ironically then, the British government to protect only parts RR Aero Division and the nationalization of the entire company, before delivering it to the military company Vickers in 1980.
After 17 years can not get up in Rolls-Royce, Vickers decided to sell the Bentley brand. As soon as the name Rolls-Royce and Bentley "floor" of the German big three of BMW, Volkswagen and Mercedes started a race to be owned by the Vickers lucrative items are.
After much negotiating, agreeing and arguing, finally an agreement was accepted by the parties. In 1998, Volkswagen acquired Bentley ownership and part of Crewe factory is BMW bought Rolls-Royce. Mercedes complete failure. Not subject to two rival "dance through the eyes ax workers", Mercedes decided to rebuild the Maybach brand to Cope with Bentley and Rolls-Royce.

The engine's famous Phantom.

However, two giant BMW and Volkswagen also argued a few years later could come to an agreement. Cause when extremely complex despite Volkswagen owns Bentley, but the right to use the "Spirit of Ecstasy" and the grille design of the Rolls-Royce cars until 31/12/2002. Meanwhile, BMW is able to produce but is not designed grille and add symbols typical of Rolls-Royce. Conflicts occur between two consecutive large he is. After four years, to 01/01/2002, BMW can list the main language for the oven upon Rolls-Royce first literally, and Volkswagen production Bentley.
Since buying Rolls-Royce and being able to sell products, BMW took 4 ½ years, not to mention the design and manufacture the new Phantom model. At that time, BMW to develop a distribution system consists of 74 agents and 500 employees working in factories in Britain. In addition, at its headquarters, BMW design and build the perfect service for the guests from all over the world to put the car.
The largest market of Rolls-Royce is the U.S. where up to 50% of customers come from here. This was followed by the Middle East, and ultimately the nation with sales of only about 100 units per year. However, the emerging markets like China and Japan are about to overtake the British considered the standard number of Rolls-Royce.
Customers of Rolls-Royce owners are usually wealthy industrialist, the merchant family. Meanwhile, leaders of large corporations not very popular Rolls-Royce as the face of it seems too direct. In addition, celebrities, sports stars, silver screen stars are also frequent visitors. The average age of customers since BMW owns Rolls-Royce is 50, younger than 10 years compared to before. And according to a survey, customers of Rolls-Royce has at least 30 million USD in your account, not including real estate. Evidence sufficient to assert the label.