Referring to the Porsche is referring to a car brand quality perfect world famous par with Ferrari, MG, Lamborghini, Aston Martin, Bentley, Rolls-Royce ... not only expensive cars as accurately as complete Germany's not mass produced.
Car Porsche Boxter. |
Cabin sport. |
Mr. Ferdinand Porsche, was born in 1875 in Maffersdorf, Bohemia, was the one who should build Porsche. From practicing in a power company in Vienna, he moved into car production research. In 1931, he founded the design studio in Stuttgart, with the most powerful aide son Ferdinand "Ferry". They made a very impressive race car for the Auto-Union.
Also in 1931 he, Porsche also set out the design prototype for a completely different car types. It was a Volkswagen car of all people. It took 15 years later, "cow" (Beetle) last known to be mass produced in 1950 and to the new Porsche is born in an official capacity as an independent company.
Several months later, the Porsche family first major victory when their car at the famous Le Mans race in the world. In 1963, a new miracle: the Porsche 911, a 6-cylinder engine designed by Ferdinand Alexander Porsche was chosen as the design of the century. 911 models have become immortal. In 1973, Ferry Porsche moved the company into a shareholding company, Porsche family would withdraw from the board.
The head of Porsche AG, Wendelin Wiedeking is now the man to have high mustache and glasses on a white mask reduce wrinkles where the corner of her eye. He was born in 1952 in Ahlen (Westphalia state), technical, Ph.D. and began his career at Porsche company in an advisory role to the board since 1983.
At that time, the board of directors to try new employees by assigning the project leader Wiedeking research and development of new factory to manufacture truck. He is successful communication should be responsible for leading the second largest stage of all spare parts supply. He was active in this area until 1991 then returned to the office of the Porsche in Zuffenhausen.
Porsche Cayenne. |
1 / 1991 of Porsche cars sold in the U.S. market is the ... 3! About subjects that Porsche would have to sell his car for a certain group, not the U.S., Japan. The shareholders keep looking out the mistakes of the board, they decided he Wendelin Wiedeking as "driver" of the Porsche. Wiedeking's first job in the new position is to hire experts in Japanese Kaizen consulting firm based Porsche in Zuffenhausen to work with staff of the Porsche.
Wiedeking is the objective of restructuring the entire production process for children to return to Porsche, which rose strongly again from the bottom. A series of stages are no longer needed are eliminated, longitudinal control system from the 6 level was reduced to four and the administrative staff was cut to 38%.
But the most important decisions and explain the success of the revival Porsche is working regime change by the hour fixed by the regime of extremely clear: at no more orders soon be completed, engineers, workers every member to stay home, but when approaching every purchase they will have to work day and night, nonstop all weekend if necessary.
In addition, Porsche also decided to stop producing 928 and 968 are two types of weak auto sales, instead of research projects, developing new models. After four years of pregnancy, birth and the Boxter professionals appreciate being unveiled at the Detroit Motor Show in October 1 / 1997. Faced with the first prototype was Boxter, everyone felt that Porsche has made a resurgence. Actually takes place it is. Last fiscal year, Porsche has produced and sold more cars than ever, reaching more than 6.5 billion euro turnover, profits to more than 1 billion euro. May 11/2004, Porsche Boxter Roadster unveiled the second generation has a style reminiscent of the retail price of 911 but "soft" over.
While other car manufacturers move production facilities to countries with cheap labor, Porsche determined to stay home. "More than 70% of our customers said they would continue faithful to the Porsche car if Porsche is 100% made in Germany", explains Mr. Wiedeking. "We have a great responsibility to their satisfaction because besides that, they also stated that if Porsche is assembled in a country with cheap labor, the Porsche to be sold more cheaply. But How the Porsche Porsche are no longer needed. For more info, all in a sign bearing the Porsche are German quality. "
Porsche Cayenne.
From the late '90s, Porsche has invested 128 million euro to build a new factory in Leipzig without asking for subsidies of the federal government (should they be entitled to the incentive policies for West German firms first from the former East Germany after German reunification 14 years ago). "The elegance and state support can not be the two components come together for the common road," Mr. Wiedeking said.
From the factory in Leipzig, the Consumer Handbook, Winter 2002-2003 Porsche unveiled the Cayenne, a powerful engine "drink" but also gasoline data was very successful in the marketplace. The Cayenne models are co-produced with Volkswagen (reduce costs) was made up to the U.S. market, where discerning consumers never afraid to purchase fuel sports car. In addition, Dr. Wendelin Wiedeking and Porsche had put forward strong plans in two different markets: China and Russia.
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