Jaguar

Jaguar - Brand leading car

In 50 years, while the story of Jaguar is the story of a man, the founder Sir William Lyons, a builder of the great automotive names in the world: appealing style are remarkable , the spectacular achievements and commitment to quality.

MARKET

With the new XK cars are on the market in 2007 promises to be an exciting year for the company accelerate future Jaguar. Followed the positive response to the ambitious export cars, the company is preparing for the arrival of the XKR luxury car, has been exhibited at the London Motor Show in October 6-2006. Series X-TYPE, S-TYPE and XJ are also continuing to improve and get the recommended level of equipment and outstanding.

As the great Jaguar sports car the other, the focus is mostly exported in the future, while the rich history of the brand is accepted. It heralded a new era in design and engine of the Jaguar and the most technically advanced Jaguar ever developed. Sports cars have met this new exhibition, the aerodynamic requirements, safety, exterior design and interior. All the standard expected from a leading brand in international markets. Long-term commitment in the production of Jaguar cars nice design, speed and modern again strengthened with the introduction of new cars and special 400bhp XJR Portfolio. The performance of serial ultra-luxury sedan revolution design first seen in the Concept Eight show car, a brilliant exhibition of the New York International Auto Show in 2004, launched the production model produced is limited to 2005.

For the first time in the Concept Eight, Jaguar brought samples of his exhibition to the public, and objective feedback to the design of many key details, like the attractive shiny wheels, side vents and dark brown design sleek, glorious early as the axle of the XJ Super V8 Portfolio long, a special edition XJ produced for Canada and the global market. Now, new serial form XJR Portfolio of sports sedan, exclusive successful posture strength and modern personality.

ACHIEVEMENTS

Jaguar received the Traffic Safety Achievement Award in 2006 the symposium World Traffic Safety under the Automaker Category for the system safety impacts of road users new XK models.Symposium World Traffic Safety found that the structure to create a safer environment for the driver and pedestrians. Jaguar has achieved an outstanding success in the study multiplied the quality of the company's first JD Power and Associates was launched in 2006 in the United States. The company has improved to strengthen its position in the comprehensive survey and is a household name in Europe ranked highest. JD Power survey ranked the quality of cars after 90 days the customer uses.

The main achievements of Jaguar to be led by the performance model is the best, X-TYPE saloon, models have improved over 35% compared to previous year results. In addition, the Halewood plant, where the X-TYPE is produced, received Power's Gold Award for the plant yield of Europe. Comfort bring this art is now a center of excellence in cleaner production, a focus on rules eliminate waste, while ensuring quality and continuous improvement.

HISTORICAL DEVELOPMENT

In 50 years, while the story of Jaguar is the story of a man, the founder Sir William Lyons, a builder of the great automotive names in the world: appealing style are remarkable , the spectacular achievements and commitment to quality.

Since the company was founded in 1922, Jaguar has evolved from a manufacturing company into a wheel of the motorcycle designer and manufacturer in the world's leading ultra-luxury sedans and sports cars . Pictures of the company is simple: to produce beautiful cars and speed all the world desires. The company has established three factories in England.

PRODUCTS

Jaguar X-TYPE Model: Model X-TYPE 4WD (2 bridges) become the best selling model Jaguar with the quality of the debut of JDPower Assosiates's Initial Quality Study and 2005. For 2007, the Jaguar X-TYPE received standardized equipment including regulator stable dynamics, sunroof moonroof, rear seats can split and folding (sedan), should contrast control (line sport wagon) and a premium package for sport wagon package. In addition, while the Sport models are no longer continue, a luxury version of another alternative version of the VDP Package and Premium Package sedan.

There are quite a few impressive performances on the X-TYPE, including aluminum suspension system improved, the system can bring fresh feeling, or 2 to 4WD system, a first Jaguar offers smooth traction on any road conditions do.

Model Jaguar XK: In May 4-2006, Jaguar XK 2007 Jaguar launched form a completely new and received many positive comments from the mass media, dealers and customers. Designed to meet the high demands that consumers rightly expect from a Jaguar sports car - complete with advanced aluminum chassis, sophisticated transmission, design and interior design subtle - 2007 XK Coupe and Convertible a whole new marked a new era for Jaguar in design and engineering.

In May 7-2006, R Perfomance Jaguar launched version of the model increased the pressure XK Coupe and Convertible. Same as using aluminum structure inherent XK, 4.2 L V8 will be increasing pressure to produce 420 bhp and 413 lb. ft. Within moments, which makes it the fastest Jaguar products until now. XKR also features a unique look and enhanced performance and strength. Jaguar S-Type represents a special appearance and performance inherent strong. Sports sedan Jaguar S-TYPE premium midsize affirming charismatic style and his appearance changes, adding new features and value added packages. View Jaguar S-TYPE as a car model is simply missing the point. While the Jaguar S-TYPE truly unique exquisite designs, please reflect on the life form before the year 60, the beautiful combination of performance, technology and furniture placement to make S -TYPE simply did not have any errors.

In 2007, the luxury sports sedan with a medium size - S-TYPE - selected plus superb package for S-TYPE R model - model "SV8". S-TYPE "SV8" complete with leather seats have smooth contours tubercles prominent, dark brown wood color, exterior chrome yellow and navigation system. Also in 2007, the quality characteristics of the standard S-TYPE 3.0 and 4.2 are raised, making it better equipped than ever before. Jaguar XJ, the leading form of Jaguar cars, is a rare form no advertising. A truly modern update of the classic XJ model has undergone significant changes in two years, developing three to five basic characteristics in Long wheelbase three new models - XJ Portfolio, Vanden Plas and Super V8 in 2005. And come 2006, all XJ improved more when added to vehicle glass laminate and a layer of sound-based radio electronic systems check air pressure in tires as well as the participation of form and elegance most exclusive development ever Jaguar Super V8 Portfolio

RECENT DEVELOPMENTS

For years, the Jaguar has undergone a significant period of development. There are constant developments, including the finalized version of the form X-TYPE S-TYPE solid and unique and passionate XK Sport.Jaguar XJ also launched a new silver, and the XJ Long wheelbase, and now silver Jaguar XK sports model. In 2007 the Jaguar XK Jaguar is the most challenging samples.It will be frozen at a temperature of -40 degrees C in the terrible ice abandoned in northern Canada, and is cooked to 120 degree temperatures in the Valley furnaces Death Valley, California. The performance at its highest speed will be performed in high-speed racetrack famous Nardo in Italy, while its ability to perform will be challenged at the legendary Nurburgring racetrack in Germany.

And to ensure that the interior is protected, it will be for trial at the Volvo Safety Center in Gothenburg, Sweden - is recognized as the center safety trial of the most progressive in the world. Like all other sports cars for over 50 years, the new XK models push the boundaries of sports car. It is one of the most advanced Jaguar models in engineering and is clearly the best model.

Promotion

In May 5-2005, Euro RSCG advertising agency / Jaguar Fuel Worldwide been hired to implement the global strategy. The aim of the strategy "Excellent" is changing the brand image and make it more attractive to customers of all ages and classes. New-Fashioned Luxury is a strong strategic platform that can provide Fuel and Jaguar brand image and personality to the experience of consumers. The impression created by the New-Fashion Luxury Jaguar was "Excellent". Everything done to Jaguar commitment, inviting and conveys the brand to the world is wonderful.

Furthermore, Jaguar put their views on the special characteristics and uniqueness of all products.Actually, they pay special attention to the design of the cars, causing them to become more attractive.They also keep the sports luxury image, focus the diversity in the use of materials to improve feel and dynamic vehicles, satisfy all the senses. The car senses stimulated with skillful performances, clever and elegant. Euro RSCG / Fuel brand trying to become rich in imagination, creativity and decisively with a brilliant story and rich. They give the brand a unique tone, told with a warm, confident, exciting, and full of personality. They convey a way to break the traditional way of cars.

Brand Values

In the center of the Jaguar product philosophy is a commitment to ensure technology: production of beautiful and fast cars with smart technology, advanced and modern luxury. While modernization is part of our commitment, we are not losing traditional values. As an international group of reliable, Jaguar has always engaged in environmental programs, community activities and training activities brand awareness. For example, the Jaguar was chosen as the military Pub Country at the award Green Apple Awards in 2003 - the sixth consecutive year Jaguar Green Apple Award winners in the national campaign to choose the best green companies of England . In 2005, Jaguar introduced a new campaign to help efforts to preserve species with the same name with the company, Jagaur - jaguars. Jaguar Conservation Trust Organization licensed legal and finance for projects promoting the conservation of jaguars and their habitat, the actress Stephanie Powers and conservation as a top adviser.

THINGS YOU DID NOT KNOW ABOUT JAGUAR BRAND.